Security enhancements: Some updates are aimed at finding and eliminating vulnerabilities, protecting against malware and phishing sites. Ensuring fairness. The search results update helps to some extent to prevent some sites from monopolizing search results, providing equal conditions for all web resources. But by and large, each update is aimed at providing a better user experience and increasing the level of trust in the search engine. Search engines themselves benefit from this, because in this way they attract more audience, which makes it possible to earn money on advertising and more.
update this How to track new updates To ensure that the next search results update does not come as a surprise to you and you can prepare for it, it is very important to know about it in advance. To do this, you can monitor the following resources: Google Search Center, in which the company regularly publishes news about updates, as well as important information about changes in search algorithms. AccountGoogle Search Centralon X.com (formerly Twitter), where the company also posts information about new updates and shares tips on how to optimize sites for the changes.
