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Mikulski
Emilia Mikulska,
journalist Laba
Marketing is a dynamic field that is constantly developing and evolving. To keep up with trends, strategies, and tools, it's not enough to reach for books. You need to use a variety of sources of information such as industry journals, blogs, newsletters, YouTube channels, and podcasts. There are thousands of titles to choose from, so the question is: which ones to choose? We've prepared some suggestions to keep you up to date!
Here is our subjective selection of 30 sources of knowledge and inspiration for marketers that are worth following (in no particular order).
Magazines and websites
#1. Adweek
Adweek is one of the most important industry magazines in the world. Adweek has been presenting the georgia telephone number data latest news from the world of marketing, advertising and media since 1979. Here you will find interviews with leading specialists, expert articles and the most important research and analysis.
#2 Harvard Business Review
Harvard Business Review is the most influential and prestigious business publication, where world experts publish their new theories, ideas and discoveries, including in the field of marketing. The father of marketing, Philip Kotler, published in HBR – what more encouragement do you need?
#3. Wired
Wired is another title that isn’t strictly a marketing publication, but is definitely worth following by marketers. Wired is the best source of information about new technologies, helping you understand how innovation is changing every aspect of our lives – especially marketing.
#4. Brief
Polish business and marketing magazine aimed at specialists – employees of marketing departments and broadly understood business – who are looking for the latest information about the market, trends and ideas.
#5. Marketing in practice
Marketing in Practice – a magazine for marketers run by industry experts. Here you will find practical advice, instructions and case studies from various areas of marketing.
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#6. Efficient Marketing
Sprawny Marketing – a magazine and blog about internet marketing, in which experts write about the latest news related to marketing, in particular Google Ads, SEO and social media.
#7. Marketing over coffee
Marketing with Coffee – a guide for those seeking reliable knowledge about marketing and advertising, which shows new possibilities, analyzes the reasons for the successes and failures of marketing strategies and organizes marketing knowledge.
#8. New Marketing
New Marketing – a website presenting marketing news, publishing reports and serving readers the so-called "meat" – specific knowledge about internet marketing.
Blogs and newsletters
#9 Neil Patel Blog
Neil Patel is a well-known name in the marketing world. Patel is a bestselling author, digital marketing guru, and founder of the consulting firm Neil Patel Digital. His blog provides valuable insights on almost every marketing topic – from content marketing to data analysis to SEO.
#10. HubSpot Blog
HubSpot is a well-known, comprehensive CRM tool for marketing, sales, customer service, and operations. The company's blog features practical advice on each of these areas, as well as interesting articles, market research, and news from the world of marketing.
#11. Moz Blog
Moz Blog – One of the first and best sources of SEO knowledge. On Moz, the industry’s top experts break down complex strategies into their components, offering invaluable advice, instruction, and insights on not only SEO but other marketing topics as well.
