A/B testing allows you to compare the impact of different versions of your SMS. Feel free to change the message content, the timing of sending, the target audience segment, etc. This is a wise option to set up optimal future SMS marketing campaigns. Finally, you will need to be prepared to be particularly responsive. Indeed, the world of mobile marketing is dynamic and constantly evolving. It is therefore important to be flexible and adapt to the needs and desires of . Comply with current regulations Before sending commercial SMS messages, you must obtain consent from the recipients. In addition, companies must clearly state their identity as the sender.
Each recipient must be able to easily unsubscribe if they wish, thanks to Stop SMS. Specific strategies for high season Peak season, which includes key periods such as Christmas, Black Friday and summer, is an important time for many businesses, especially retailers. But it’s important to remember that peak season isn’t just about sales. While deep discounts can attract potential buyers, excellent customer service and experience are key to keeping them coming back. Don’t just focus on increasing sales, but also on building lasting relationships with your customers. You need to know where, when, and how often your recipients want you to connect with them. Tailoring your text message to the time of year can have a significant impact. It makes your communication more relevant. It’s also a way to drive increased engagement.
So you can take advantage of seasonal sales opportunities. For example, if you’re a chocolatier and you’re launching a marketing campaign around Easter or the holiday season. Here are some examples canada phone number data of SMS messages that can be used in the run-up to sales or during this important period. “[Customer Name], get ready for our Summer Sale ! Starting [date], up to 50% off select items available online [Website URL]. See you soon!” “Hello [Customer First Name], the summer sales have started! Enjoy discounts of up to 50% on a selection of items.
Visit our website [Website URL].” Example 2: SMS and Christmas “Merry Christmas [Customer Name]! Looking for the perfect gift? Check out our Christmas deals on our website [Website URL] or in-store. Happy Holidays!” Commercial SMS is therefore a powerful lever to strengthen your customers' engagement and stimulate sales, especially during periods of high commercial activity. You now know how to succeed with your SMS marketing campaign during the peak season . Discover without further delay the online platform and SMS API designed by SMS Envoi to allow you to achieve your objectives and send your text messages quickly and easily.