3. Offer a gift or discount
Posted: Wed Dec 18, 2024 4:15 am
However, using this tactic too often can dilute the imp iraq whatsapp group link act over time. Make sure to use it on items that genuinely have a limited supply and are expected to sell out.
2. Set a cutoff date
Massive Black Friday, Cyber Monday, and other holiday sales are only offered for a limited time by design.
If customers are still on the fence about whether to buy, phrases like “Hurry,” “Last Chance,” or “Before It’s Gone” can still compel them to take action. A timer on your homepage or shopping cart can also offer a little nudge.
Whether you’re offering a surprise gift, free shipping, or loyalty rewards, discounts or bonuses can help you seal the deal.
To boost sales even further, link your freebie to a minimum spend. For example, you could offer free shipping on orders over $50. Or you could give your customers a bigger discount as they spend more, like the makeup brand Kosas:
Kosas sitewide sale Instagram post
9. Challenges and photo contests
Photo contests and challenges are big hits, especially on Instagram.
Challenge your followers to complete some action or leave a specific holiday-themed comment, like finishing song lyrics, answering a question, solving a puzzle, or captioning a photo.
The winner(s) can be chosen randomly or based on their comments.
Or hold a photo contest, encouraging followers to show off their pets, Christmas trees, decor, ugly Christmas sweaters, snow days, baked goods, etc. They can also post pics of themselves using or wearing your product.
Choose one winner or up to a few from among the entrants, or have the community vote for their favorites. Here’s an example of Petco’s holiday photo contest last year for inspiration:
Petco's Instagram photo contest post
2. Set a cutoff date
Massive Black Friday, Cyber Monday, and other holiday sales are only offered for a limited time by design.
If customers are still on the fence about whether to buy, phrases like “Hurry,” “Last Chance,” or “Before It’s Gone” can still compel them to take action. A timer on your homepage or shopping cart can also offer a little nudge.
Whether you’re offering a surprise gift, free shipping, or loyalty rewards, discounts or bonuses can help you seal the deal.
To boost sales even further, link your freebie to a minimum spend. For example, you could offer free shipping on orders over $50. Or you could give your customers a bigger discount as they spend more, like the makeup brand Kosas:
Kosas sitewide sale Instagram post
9. Challenges and photo contests
Photo contests and challenges are big hits, especially on Instagram.
Challenge your followers to complete some action or leave a specific holiday-themed comment, like finishing song lyrics, answering a question, solving a puzzle, or captioning a photo.
The winner(s) can be chosen randomly or based on their comments.
Or hold a photo contest, encouraging followers to show off their pets, Christmas trees, decor, ugly Christmas sweaters, snow days, baked goods, etc. They can also post pics of themselves using or wearing your product.
Choose one winner or up to a few from among the entrants, or have the community vote for their favorites. Here’s an example of Petco’s holiday photo contest last year for inspiration:
Petco's Instagram photo contest post