Some sites target specific keywords very effectively only to serve up content that is completely unrelated to that query. If the page you are serving up is not directly relevant to a user’s query, I guarantee they will immediately close it. This is why it is so important to optimize for relevance above all else.
4. Include a Single, Simple, and Clear Call to Action
Most users decide within the first few seconds czech republic phone number library whether they like a website or not. Often, just by looking at the visible area without scrolling! This area varies from one device to another.
Now that you know what your users are looking at, you need to optimize this area. You need to immediately explain what you are selling and provide a prominent call to action.
5.
If you have a useful, high-value blog post that thoroughly summarizes a particular topic and is of interest to your target audience, by all means link to it from other pages. However, don’t overdo it with internal linking. This can confuse and overwhelm your visitors.
6. Optimize for Mobile
It’s a bit sad that I have to reiterate how important this is, but the number of websites that are still not optimized for mobile devices is breathtaking. With the number of users accessing the web primarily from mobile devices increasing every year, failing to optimize your site for mobile will simply send users straight to another site.
7. Make Site Navigation Effortless
Your site navigation should be clear, immediately understandable, and provide the user with a seamless experience moving from one section of your site to another.
