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Teenvio
17 Apr 2018
Reading time: 7'
The General Data Protection vp financial email lists Regulation ( GDPR ) came into force on 25 May 2016 and will start to apply on 25 May 2018. The Regulation affects all data controllers and processors established in the European Union, and is very complex in terms of permission management in email marketing.
For this reason, at teenvio we have incorporated a series of very important new features in relation to data protection , to provide all our clients with better adaptation in the management of permissions in email marketing in accordance with the GDPR.
Data protection
In Spain, as in other European countries, all companies must comply with the GDPR (General Data Protection Regulation) and at teenvio we have prepared ourselves to give you the best service and help you protect your data in a completely new way with the following features:
Permission Management
User profiles
Security Utilities
Much has been said about GDPR compliance , but little is said about how companies and in particular email marketing providers will be able to offer tools that help protect personal data . It is not only relevant where databases are located, or whether the provider is able to sign a data processing manager document, or whether communications between servers are encrypted, but even more important than all this is how we are going to protect our own data, that is, the data of the platform users who work with their clients' data.
That's right, the biggest threat to our data is ourselves , our users and the people who access personal data on a daily basis within an application like teenvio.
For this reason, at teenvio, being aware of this, we not only offer you all the confidence of an email marketing application that facilitates compliance with the current regulations in force on data protection (LOPD), but we now provide powerful management of permissions in email marketing and a series of security utilities adapting to compliance with the new RGPD and protecting personal data from the greatest threat, ourselves.
User profiles and permissions
Teenvio has created a series of profiles with specific access roles and functionalities that help account administrators define what type of user we need to work in our email marketing application.
Email marketing user profiles in teenvio
Email marketing user profiles in teenvio
By assigning profiles we can create a simple user who can only view statistical data on campaigns, or who can only create communication pieces without accessing any section, or who can make purchases without viewing anything else, etc. Profiles are cumulative, so we can have a user with access to contacts who can also send campaigns, or a designer of pieces who can also manage contacts, and thus a multitude of options to facilitate the protection of work and data.
