Transforming the Distribution and Mass Consumption Industry with Service Cloud and Field Service
Posted: Wed Dec 11, 2024 5:11 am
The Retail and Consumer Goods industry is constantly evolving, driven by consumer demand and the need to optimize operations. This constant change has generated new challenges in the industry; companies are needing advanced technological solutions to effectively manage and streamline their finances. Two of the leading solutions in this effort are Salesforce's Service Cloud and Field Service.
Service Cloud has become a fundamental tool to address the new challenges of the Distribution and Mass Consumption or Wholesale Sales industry, one of the new challenges is to provide excellent customer service at all times.
The features and benefits of implementing Service Cloud are:
Lightning Service Console – Enables a complete view of all customer information
Omnichannel : Customers want to ios database communicate through different lines of communication, Service centralizes these interactions, guarantees a smarter service and automatically directs the qualified agent to solve the problems.
Custom Dashboards and Reports : Enables the option to customize customer interactions.
Asset and Order Management : Facilitates keeping a unified record of all your customer order data to have a 360 view of your customers.
The development of technology in recent years has brought a number of benefits to different industries, and even more so in the Consumer Packaged Goods (CPG) industry. Nowadays, the sales process is completed with just one click, which generates a closer relationship with the customer.
Technology improves quality and provides control over CPG production, resulting in more consistent and safer products for consumers. Technology has revolutionized the way products are marketed, leading to a better experience for both consumers and businesses. However, as new benefits have been created, so have new challenges.
New tools are now needed to address new challenges, improve the retail experience and increase productivity.
The transformation has generated a change in consumer behavior; CPG companies need to adopt loyalty strategies to provide their online customers with an adequate experience.
Consumers expect a purchase through different lines of communication, which has generated a new need to create different channels so that consumers can obtain products in an efficient manner.
Logistics and distribution operations need to be optimized to meet consumer expectations and achieve faster and more accurate deliveries.
Field Service Cloud is a tool that can greatly help with the new challenges that have arisen due to digital transformation:
Increase employee productivity
Manages the activities of agents, dispatchers and technicians
It helps you get real-time visualization of all operations
Optimize mobile workforce assignments
Keeps customers updated at every step
In short, technology has revolutionized the way products are marketed, improving quality and production control. Adopting technologies such as Service Cloud and Field Service Cloud is crucial to adapt to changes in consumer behavior, improve the sales experience, and meet delivery expectations in an ever-evolving consumer environment.
Service Cloud has become a fundamental tool to address the new challenges of the Distribution and Mass Consumption or Wholesale Sales industry, one of the new challenges is to provide excellent customer service at all times.
The features and benefits of implementing Service Cloud are:
Lightning Service Console – Enables a complete view of all customer information
Omnichannel : Customers want to ios database communicate through different lines of communication, Service centralizes these interactions, guarantees a smarter service and automatically directs the qualified agent to solve the problems.
Custom Dashboards and Reports : Enables the option to customize customer interactions.
Asset and Order Management : Facilitates keeping a unified record of all your customer order data to have a 360 view of your customers.
The development of technology in recent years has brought a number of benefits to different industries, and even more so in the Consumer Packaged Goods (CPG) industry. Nowadays, the sales process is completed with just one click, which generates a closer relationship with the customer.
Technology improves quality and provides control over CPG production, resulting in more consistent and safer products for consumers. Technology has revolutionized the way products are marketed, leading to a better experience for both consumers and businesses. However, as new benefits have been created, so have new challenges.
New tools are now needed to address new challenges, improve the retail experience and increase productivity.
The transformation has generated a change in consumer behavior; CPG companies need to adopt loyalty strategies to provide their online customers with an adequate experience.
Consumers expect a purchase through different lines of communication, which has generated a new need to create different channels so that consumers can obtain products in an efficient manner.
Logistics and distribution operations need to be optimized to meet consumer expectations and achieve faster and more accurate deliveries.
Field Service Cloud is a tool that can greatly help with the new challenges that have arisen due to digital transformation:
Increase employee productivity
Manages the activities of agents, dispatchers and technicians
It helps you get real-time visualization of all operations
Optimize mobile workforce assignments
Keeps customers updated at every step
In short, technology has revolutionized the way products are marketed, improving quality and production control. Adopting technologies such as Service Cloud and Field Service Cloud is crucial to adapt to changes in consumer behavior, improve the sales experience, and meet delivery expectations in an ever-evolving consumer environment.