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Posted: Tue Dec 10, 2024 8:50 am
Building a high EEAT takes time and patience, and attempting to create fake signals to shortchange it will end up doing more harm than good to your SEO performance.Key Takeaways [TLDR] – Google’s Search Quality Rater Guidelines QRGs provide detailed explanations of the various levels of EEAT and what it takes to achieve them. – EEAT needs to be built out gradually over time, and webmasters should use the insights from QRGs to align their content with Google’s quality signals.
– It’s important to include EEAT signals naturally india mobile phone numbers database in content and ensure they add credibility and trust, rather than negatively impacting the user experience. – Fake EEAT is worse than no EEAT at all, and Google will notice. Evaluating EEAT in terms of content One thing to keep in mind here is that there is no tangible EEAT rating – which can be hard to swallow in the SEO industry where we love to be data-driven – so it’s not something you can measure or track.
Instead, we have to rely on common sense and what users think. At the end of the day, it’s all about user engagement! That said, there are some ways to measure EEAT, but we'll come back to those. For now, let's cover ways you can improve your EEAT. How to Achieve Technical Excellence? When you consider EEAT, the technical foundation of your site becomes more important than ever.
You’ll want to make sure your website is working properly and securely. At the most basic level, you’ll need an SSL certificate so that your website URL starts with secure protocol instead of . At a deeper level, it’s making sure your site is hosted on secure servers, provides a secure experience for users especially when it comes to payments, and that all data on your site is secure using the right cookie practices, etc.
– It’s important to include EEAT signals naturally india mobile phone numbers database in content and ensure they add credibility and trust, rather than negatively impacting the user experience. – Fake EEAT is worse than no EEAT at all, and Google will notice. Evaluating EEAT in terms of content One thing to keep in mind here is that there is no tangible EEAT rating – which can be hard to swallow in the SEO industry where we love to be data-driven – so it’s not something you can measure or track.
Instead, we have to rely on common sense and what users think. At the end of the day, it’s all about user engagement! That said, there are some ways to measure EEAT, but we'll come back to those. For now, let's cover ways you can improve your EEAT. How to Achieve Technical Excellence? When you consider EEAT, the technical foundation of your site becomes more important than ever.
You’ll want to make sure your website is working properly and securely. At the most basic level, you’ll need an SSL certificate so that your website URL starts with secure protocol instead of . At a deeper level, it’s making sure your site is hosted on secure servers, provides a secure experience for users especially when it comes to payments, and that all data on your site is secure using the right cookie practices, etc.