We saw 2 common patterns in the projects with the highest conversion rate and conversion quality.
1) Google Ads campaigns were only a part of the complete marketing strategy , which also included SEO work on the website, well-thought-out communication via social networks, email marketing, …etc.
2) The management of the leads themselves : with speed, efficiency, organization, courtesy…
All our clients who know how to effectively organize new zealand whatsapp number data lead management (by natural predisposition, or by their own organization), are those who have the greatest economic satisfaction and effective return from advertising campaigns.
It allows you to edit videos easily and in seconds.
You can create simple but also quite complex videos.
It is almost completely free and the pro version adds few features.
In that case, if you are looking for an application to create videos quickly even when you don't have your PC at hand , Capcut is an excellent solution.
Conclusions – Creating Advertising, Corporate or Personal Videos for Social Media
Whether you’re just starting out in the world of video creation or you’re already well-versed in the industry, the most important thing to remember – beyond the technical aspects – is that the video you produce must engage the viewer.
The key is therefore to understand and connect with your audience and produce for them, not for an algorithm.
If what we create doesn't attract people, doesn't keep them glued to the screen and doesn't make them feel part of a dream, an idea, a story that also becomes theirs, then even the most spectacular video will struggle to have great success.In this case, you can structure a funnel and use tools such as retargeting, remarketing and – remaining with Google Ads – display, discovery, P.Max and YouTube campaigns to reach it.
If your target audience is not in a state of urgency and does not have an immediate problem to solve, but still has the characteristics of your buyer persona, the best approach will be to work on latent demand.
To attract the attention of your target audience, it will be important to create a message that is suitable for your audience, offering the classic lead magnet such as an e-book, but also video tutorials, discounts, downloadable reports, free trials, quizzes and various tests , in order to obtain a micro-conversion (and have data that can be used for more direct commercial actions).
