Free Email Software: Top 14 Best Tools
Posted: Tue Apr 29, 2025 3:56 am
SmartrMail was designed specifically to meet the needs of e-commerce businesses. It is compatible with the following e-commerce CMS: Shopify , WooCommerce and BigCommerce .
We have all the tools you need to get subscribers, build loyalty and sell more:
Here is a detailed list of features offered by SmartrMail:
Retrieving germany phone number data data from your store for use in your emails, including purchase data and on-site tracking.
Simplified product search and insertion in your emails.
Multiple customizable email templates to meet all marketing needs.
Ability to perform A/B testing to maximize engagement and performance.
Identify and target users who have abandoned their cart to encourage them to complete their purchase.
Email sequences to welcome new subscribers and build loyalty.
Better targeting through advanced customer segmentation based on purchasing behavior and other data.
Automation of email sequences based on specific customer actions.
Automated reminders to customers who have left items in their cart.
Personalized emails suggesting products based on preferences and purchasing behavior.
Detailed analyses to track the effectiveness of your email marketing campaigns.
Creation of personalized popups to efficiently collect contacts.
It's quite rare to see this, but SmartrMail offers access to all of these features on its various plans, including the free plan!
So yes, the number of subscribers is quite limited compared to other providers, but the features available make up for it.
Subscriber limit: up to 250 contacts.
Sending limit: up to 1,250 emails per month.
SmartrMail makes it easy to get started on your e-commerce adventure, without having to spend anything on email marketing, and by giving yourself every chance of maximizing your sales.
Smartrmail Logo
I'm getting started with free email marketing with SmartrMail
Discover SmartrMail
Kit
THE MOST APPRECIATED
Kit - The Marketing Platform for Creators
4.7
Free | From $9 / m
Kit, formerly known as ConvertKit, is a great platform for email marketing, especially if you're a content creator.
In my opinion, the tool includes everything you need to monetize your audience and make a living from your passion without complicating the task.
OPINION & TESTING OF THE WEB & SEO TEAM:
Benefits :
Centralize the features to contact and monetize your audience (email marketing, landing pages, email automation, etc.)
Simple and efficient interface for content creators
Numerous automation possibilities
Possible integrations with many third-party tools
Disadvantages:
Too many limitations in A/B testing
Little detailed statistical reports
The free version is too limited
Kit - The Marketing Platform for Creators
Choose a plan
My opinion on Kit
Unlike the other tools on this list, Kit – formerly ConvertKit – is primarily aimed at content creators: coaches, podcasters , artists, authors, etc. This software positions itself as the platform that centralizes all the features to manage your marketing campaigns as a creative solopreneur.
ConvertKit free email marketing software
Kit actually offers a fairly comprehensive tool to grow your audience, automate your marketing actions and sell digital products .
Here's a quick overview of what Kit offers:
Creation of landing pages
Registration forms
Various integrations with third-party tools
Email marketing with an intuitive creation tool
Marketing automation
Creation of e-commerce site
Etc.
If we take a closer look at the free version of Kit, here's what it offers:
Up to 300 subscribers
Unlimited sending of newsletters
Tool for creating newsletters, registration forms, landing pages and link pages for your social networks
Customizable email templates and access to the image library
A/B testing
Customizable domain name
Subscriber segmentation
Unlimited product sales, paid newsletters and paid subscriptions for users
Etc.
Due to its positioning, Kit competes with platforms that sell training and digital products such as Teachable , Podia , Udemy , LearnyBox and Systeme.io .
Logo kit
I'm getting into email marketing with Kit (formerly Convertkit)
Discover Kit
MailerLite
Our opinion
MailerLite - Email Marketing in its Simplest Form
4.6
Starting at $9/month
MailerLite is a great solution if you want to centralize your web marketing strategy into a single, easy-to-use tool.
OPINION & TESTING OF THE WEB & SEO TEAM:
Benefits :
Overall ease of use
Drag and drop editor
Wide selection of reusable templates to quickly create newsletters, forms or web pages
Free plan that is not just a trial version in disguise
Excellent deliverability rate of the tool
Disadvantages:
Need to upgrade to a paid plan to access templates
Statistical reports which are quite limited with the free version
Marketing automation not developed enough
MailerLite - Email Marketing in its Simplest Form
See the offers
My Review of MailerLite
MailerLite is another tool I like for sending free newsletters. This comprehensive marketing platform achieves a small feat: offering an easy-to-use tool that doesn't compromise on functionality.
We have all the tools you need to get subscribers, build loyalty and sell more:
Here is a detailed list of features offered by SmartrMail:
Retrieving germany phone number data data from your store for use in your emails, including purchase data and on-site tracking.
Simplified product search and insertion in your emails.
Multiple customizable email templates to meet all marketing needs.
Ability to perform A/B testing to maximize engagement and performance.
Identify and target users who have abandoned their cart to encourage them to complete their purchase.
Email sequences to welcome new subscribers and build loyalty.
Better targeting through advanced customer segmentation based on purchasing behavior and other data.
Automation of email sequences based on specific customer actions.
Automated reminders to customers who have left items in their cart.
Personalized emails suggesting products based on preferences and purchasing behavior.
Detailed analyses to track the effectiveness of your email marketing campaigns.
Creation of personalized popups to efficiently collect contacts.
It's quite rare to see this, but SmartrMail offers access to all of these features on its various plans, including the free plan!
So yes, the number of subscribers is quite limited compared to other providers, but the features available make up for it.
Subscriber limit: up to 250 contacts.
Sending limit: up to 1,250 emails per month.
SmartrMail makes it easy to get started on your e-commerce adventure, without having to spend anything on email marketing, and by giving yourself every chance of maximizing your sales.
Smartrmail Logo
I'm getting started with free email marketing with SmartrMail
Discover SmartrMail
Kit
THE MOST APPRECIATED
Kit - The Marketing Platform for Creators
4.7
Free | From $9 / m
Kit, formerly known as ConvertKit, is a great platform for email marketing, especially if you're a content creator.
In my opinion, the tool includes everything you need to monetize your audience and make a living from your passion without complicating the task.
OPINION & TESTING OF THE WEB & SEO TEAM:
Benefits :
Centralize the features to contact and monetize your audience (email marketing, landing pages, email automation, etc.)
Simple and efficient interface for content creators
Numerous automation possibilities
Possible integrations with many third-party tools
Disadvantages:
Too many limitations in A/B testing
Little detailed statistical reports
The free version is too limited
Kit - The Marketing Platform for Creators
Choose a plan
My opinion on Kit
Unlike the other tools on this list, Kit – formerly ConvertKit – is primarily aimed at content creators: coaches, podcasters , artists, authors, etc. This software positions itself as the platform that centralizes all the features to manage your marketing campaigns as a creative solopreneur.
ConvertKit free email marketing software
Kit actually offers a fairly comprehensive tool to grow your audience, automate your marketing actions and sell digital products .
Here's a quick overview of what Kit offers:
Creation of landing pages
Registration forms
Various integrations with third-party tools
Email marketing with an intuitive creation tool
Marketing automation
Creation of e-commerce site
Etc.
If we take a closer look at the free version of Kit, here's what it offers:
Up to 300 subscribers
Unlimited sending of newsletters
Tool for creating newsletters, registration forms, landing pages and link pages for your social networks
Customizable email templates and access to the image library
A/B testing
Customizable domain name
Subscriber segmentation
Unlimited product sales, paid newsletters and paid subscriptions for users
Etc.
Due to its positioning, Kit competes with platforms that sell training and digital products such as Teachable , Podia , Udemy , LearnyBox and Systeme.io .
Logo kit
I'm getting into email marketing with Kit (formerly Convertkit)
Discover Kit
MailerLite
Our opinion
MailerLite - Email Marketing in its Simplest Form
4.6
Starting at $9/month
MailerLite is a great solution if you want to centralize your web marketing strategy into a single, easy-to-use tool.
OPINION & TESTING OF THE WEB & SEO TEAM:
Benefits :
Overall ease of use
Drag and drop editor
Wide selection of reusable templates to quickly create newsletters, forms or web pages
Free plan that is not just a trial version in disguise
Excellent deliverability rate of the tool
Disadvantages:
Need to upgrade to a paid plan to access templates
Statistical reports which are quite limited with the free version
Marketing automation not developed enough
MailerLite - Email Marketing in its Simplest Form
See the offers
My Review of MailerLite
MailerLite is another tool I like for sending free newsletters. This comprehensive marketing platform achieves a small feat: offering an easy-to-use tool that doesn't compromise on functionality.