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What were the most used social networks in 2017? Discover the statistics!

Posted: Sat Dec 07, 2024 9:53 am
by Raihanseo120
06 July, 2018 @ 10:50 amby Gonçalo Sousain 5º P - Promotion , Digital Strategy , Digital Marketing , Social NetworksLeave a comment
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With the popularization of the Internet in the 2000s, a new type of communication and entertainment service began to gain traction: social networks. Currently, the variety of products and services available is enormous, including hong kong email list categories with very segmented audiences ( some of them quite bizarre ). And every day the numbers and statistics continue to grow.

In this article we present some of the most relevant data on the most used social networks in 2017 , including characteristics about the user base, types of use, content and number of users. Check it out below! But first, to explain all this, watch this video with a brief chronological summary of Social Networks .


Social Networks in 2017: User base and usage
Facebook already has more than 2 billion active users every month, while Instagram already has more than 700 million

The instant messaging tool Facebook Messenger has more than 1.2 billion active users every month

More than 55 million video calls are made on WhatsApp every day

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Instagram Stories surpassed the number of Snapchat users in April 2017: there are more than 200 million users every day and always growing

Cristiano Ronaldo is the second person with the most fans on social media: there are 238 million followers across his official Facebook , Instagram and Twitter profiles (surpassed only by Taylor Swift , who has eight million more)

After being purchased by Microsoft , LinkedIn now has over 500 million users.

The vast majority of Instagram users are within the 18 to 29 age group

Approximately 80% of social media usage time occurs via mobile devices

More than half of Instagram users access this social network every day. Unsurprisingly last year, 32% of teenagers considered this social network the most important of all available

Women like using Instagram more than men: 38% versus 26%

Facebook Business already has more than 50 million registered companie




Most used social networks in 2017: Published content
Pizza is the most posted food on Instagram . Meat and sushi round out the top spots on the fastest growing social network in the world.

About 98% of posts with images receive more comments on LinkedIn , while posts with links get 200% more engagement

Within Pinterest , there are already more than 146 million fashion catalogs and 100 million food catalogs

Over 40 million snaps are shared every day. That's over 9,000 photos shared every second on Snapchat !

Facebook has more than 81 million fake accounts, while on Twitter fake accounts account for around 5% of users

Over 20 million presentations are uploaded to LinkedIn SlideShare each year.

Only 10,000 YouTube videos have generated more than 1 billion views each

Both Facebook , Instagram and YouTube increasingly encourage and promote the creation and publication of vertical videos.

Posts with images on Twitter receive 18% more clicks than tweets with just 140 character sentences of text

2 out of 3 videos watched on YouTube are made on mobile devices such as smartphones and tablets

Users of Google's video platform spend more than a billion hours a day on YouTube

93% of Pinterest users said they use the platform to plan or make purchase



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