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Leverage automatic responses

Posted: Thu Mar 27, 2025 5:29 am
by armdrejoan
Simple and clear. Keep the content of your cold email short and simple. Don’t go into pricing, not only for regulatory reasons, but also to avoid attacking a recipient who is still getting to know you. Remember that the purpose of your email is not to sell, but to obtain consent to tell your recipient about your offer.

Introduce yourself . Entering your contact details is band database a requirement required by law to identify you as the sender, but it is not the only reason to include - in addition to traditional references - also the link to your website or your social channels. They will be useful for your recipient when they want to know more about you and find more details about your offer. Furthermore, to collect consent to the subsequent sending of information, it is essential to have a landing page, appropriately prepared to collect confirmation of your prospect's email via a form.

Track and follow up . Sending with a professional platform allows you to track openings and clicks. Your recipients' behaviors are different: but those who opened or clicked on your site have shown an initial interest in you. Have your follow-up email ready and send a second message to ask for consent for further information or, why not, a short informal phone call to delve deeper.

Cold Email should not make us tremble, nor make us feel like impostors. If strategically planned, measured and optimized over time, it allows us to obtain surprising results in full compliance with the law and our recipients.

Do you have any ideas, questions or suggestions?

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