It is not enough to select a keyword and write a post mentioning it a few times. You bay peru telemarketing data must know and interpret certain factors to deduce whether it is worth writing an article to answer the specific search intent of that keyword and how it should be done. In this post we teach you what a good SEO agency should consider when selecting keywords.
Why is it so important to select the right keywords?
Choosing keywords is so important that, if not done properly, it will lead to the failure of that particular company's web positioning strategy.
No matter how good your content is, without the perfect keywords you won't be able to rank in search engines.
And that is because search engine indexing algorithms analyze those sentences or words of interest in the title, subtitles, content, and even the URL to know what the post is about and evaluate how much it responds to the user's intention.
seo agency
In short, keywords are related to the success or failure of an organic search engine positioning strategy.
Do you want to know how to do it professionally?
What an SEO agency in Madrid considers when selecting keywords
There are six factors that an SEO company in Madrid considers when carrying out a keyword study and selecting the most appropriate ones for your business. Let's analyze each factor.
1.Short tail or long tail keywords?
Short-tail keywords are those that consist of one or two words, such as “SEO agency”; long-tail keywords are those that consist of several consecutive words and make the search more specific and transactional, such as “SEO positioning agency in Madrid”.
Ideally, an online business should position itself for short-tail keywords because they have more searches. But this is not easy because competition on Google is fierce.
For this reason, an SEO positioning agency is responsible for analyzing this market and determining whether it is possible to position the client for the main keyword and, if not, they could begin their strategy by positioning long-tail keywords.
This way, you will have visibility and a place in search engines, which always has a positive influence.
