However, further analysis showed that most of the consent forms used by the company did not mention its name
Posted: Sat Feb 22, 2025 6:15 am
Triggers of the situation The scenario began switzerland cell phone number list when QuoteWizard was accused of sending unsolicited SMS messages to consumers who they claimed had given consent.
leading to doubts about the validity of these consents. Thousands of messages sent to potentially protected numbers. Complainants' arguments regarding the lack of explicit mention of QuoteWizard.
A court decision that highlighted this failure in the consent process. The Disastrous Consequences on QuoteWizard The court decision is in, and it’s not a good one for QuoteWizard. The court certified a class of over 66,693 phone numbers , which leaves the company facing dire financial consequences. The potential fine is around $500 per call , which could quickly add up to an astronomical total.
The effects of this case are such that the company could see its reputation ravaged, and customer confidence potentially damaged in a lasting way.
So how can such situations be avoided? Lessons for marketers The QuoteWizard saga teaches us that every SMS campaign must be mastered with care. Here are some recommendations to avoid such a disaster: Make sure all consent forms are clear and specifically mention your company.
leading to doubts about the validity of these consents. Thousands of messages sent to potentially protected numbers. Complainants' arguments regarding the lack of explicit mention of QuoteWizard.
A court decision that highlighted this failure in the consent process. The Disastrous Consequences on QuoteWizard The court decision is in, and it’s not a good one for QuoteWizard. The court certified a class of over 66,693 phone numbers , which leaves the company facing dire financial consequences. The potential fine is around $500 per call , which could quickly add up to an astronomical total.
The effects of this case are such that the company could see its reputation ravaged, and customer confidence potentially damaged in a lasting way.
So how can such situations be avoided? Lessons for marketers The QuoteWizard saga teaches us that every SMS campaign must be mastered with care. Here are some recommendations to avoid such a disaster: Make sure all consent forms are clear and specifically mention your company.