7 benefits of VoIP and IP telephony for small and medium-sized businesses
Posted: Thu Feb 20, 2025 5:29 am
Cheaper calls, greater agility, increased productivity: all of this is provided by IP telephony technology.
Today, this type of telephony is part of the routine of many companies. In a context of social distancing like the one we are currently experiencing due to COVID-19, it has become an important presence in everyone's lives: from sophisticated technology companies to the child who calls his grandmother to catch up using an app.
But what is IP Telephony? And what are its main benefits? How can this technology help small and medium-sized businesses? In this text, we will talk about how it came about and what its advantages are.
What is VoiP and IP Telephony
The first form of IP telephony was introduced in 1973 to solve a communication problem in aviation simulators, and it was refined over the years until it took the form we know today. Basically, a cheap and stable means of communication was needed, which was made possible through the Internet. At the time, the Internet already existed on military bases, but it only became accessible to the general public decades later.
In the 1990s, the technology began to be used commercially el salvador whatsapp data by companies in the VoIP structure, or Voice over Internet Protocol. But it was only at the turn of the century, with the proliferation of stable and always-connected broadband Internet, that this type of communication gained strength and became popular.
To make it clearer:
IP telephony is the structure of software and devices that use IP and packet routing to forward and establish calls. Its use is similar to conventional telephony, as it can be performed using similar devices.
VoIP is the technology that allows you to make and receive connections using an internet connection. In other words, it is the process of transmitting the call itself, which takes the sender's voice to the recipient of the connection.
This is because this form of telephony depends on the type of Internet connection we have at our disposal today. It works through a process that digitizes the voice into a data packet, which is sent to the recipient via the Internet and is converted back into voice when it reaches its destination. This is why it is called IP telephony, since it uses the Internet Protocol to transmit the call instead of a telephone line. However, for those involved in the call, everything is very similar to a conventional call. In other words: even though it works in a very similar way to the telephony we already know, the calls are made via the Internet, saving costs and ensuring quality, and without changing the company's telephone number.
Top 7 Benefits of IP Telephony:
To work well, IP telephony requires a stable, high-quality Internet connection and the support of equipment and software that guarantee the agility and stability of the service. This investment ends up having a quick return given the numerous advantages that this form of telephony has. This is ideal for small and medium-sized companies that are unable to invest a lot and still have a quick return on the investment made in this technology.
Reduces costs and increases revenue
By implementing VoIP technology and adopting IP telephony, the cost of telephone bills is significantly reduced, since calls are made over the Internet. By signing a contract for this purpose with the provider, plans become considerably cheaper, especially if we take into account that it is no longer necessary to sign up for a plan for long-distance and international calls. This is essential for companies that are currently capitalizing.
Another important point is that calls between two devices with the same IP technology are completely free. Therefore, the investment in installing the technology and equipment pays for itself quickly.
The conventional telephone network consumes 10 minutes of transmission for every 10 minutes of call at a rate of 128 kbp/s. Using this technology, the same call takes up only 3.5 minutes of transmission at 64 kbp/s.
This means teams will be able to make more simultaneous calls and have better transmission quality in each call. On a day-to-day basis, this means cost savings both with conventional calls to customers, suppliers and partners, as well as with travel and travel, since it will not be necessary to hold face-to-face meetings as frequently.
Helps make teams more productive
For companies that are just establishing themselves in the market, investing in innovation also means investing in productivity. With technological facilities, teams become more agile and efficient, carrying out actions with little need for adjustments. The use of software makes the process more visual and organized.
With the advantages of technology that facilitates organization and allows employees to have a clearer workflow, rework is reduced and everyone wins, from the team to the customers.
When we talk about IP Telephony, since it is a technology that allows for multiple integrations with other platforms and applications, it is possible to use various software that facilitates work. This allows teams, even if they are smaller, to produce better and more smoothly.
Use of intelligent software that speeds up work
To perform IP telephony, we use intelligent and powerful software, which reduces waiting time and optimizes communication, as long as it is configured correctly.
Using the software, it is possible to integrate various applications, thus ensuring practicality, as the programs can store conversations, present easy-to-operate visual caller IDs, hold web conferences, among several other features.
This makes it much easier to see who is calling, find a customer's history or resolve problems quickly, as everything will be just a few clicks away. The team becomes much more focused, which is a powerful gain for small and medium-sized companies.
Integration with other important applications for each work environment
With IP telephony configured correctly, other applications can be integrated, making the work of customer service teams easier.
One example is the possibility of integrating the Customer Relationship Management (CRM) tool, which optimizes and expands control over sales processes.
This improves not only customer service, but also integration between different organizational sectors and departments, facilitating the flow of internal and external information.
It is simple to install, regardless of the size of the company
IP telephony can be implemented using specific devices, software or a combination of both. Therefore, companies that choose this investment can take advantage of VoIP technology through devices, adapters and softphones, which allow implementation without high additional costs.
With the self-sufficient IP telephony system, it is possible to configure devices to be faster and more functional, as they automatically search for devices connected to the Internet. Using the telephone's second network output on the computer, the system allows the user to use the Internet on the computer and the IP telephone on the desk with just one network cable. The call is made via the Internet, keeping costs low and taking advantage of the advantages that this technology offers users and customers.
With this simple implementation, it is possible to make teams more productive and reduce repetitive work, in addition to the aforementioned reduction in telephone network costs. It also allows the company to combine the new technology with the computers it already has, taking advantage of existing resources.
Mobility and versatility for teams that need to move
Since the IP phone number does not change, regardless of where you are, you can make and receive calls from anywhere in the world. Since the device is connected to the Internet and the system guarantees the exclusivity of the number, you can use it when traveling and commuting. All you need is a stable network available.
This also means that IP telephony can be implemented not only via softphones and handsets. Mobile phones, computers and tablets become just as suitable tools as conventional ones. This provides convenience for users and keeps teams integrated.
Furthermore, using IP telephony avoids spending on calls while traveling, long distance calls and even international calls without losing contact with customers, suppliers or partners, regardless of where you or your employee is. All this without changing your number.
Today, this type of telephony is part of the routine of many companies. In a context of social distancing like the one we are currently experiencing due to COVID-19, it has become an important presence in everyone's lives: from sophisticated technology companies to the child who calls his grandmother to catch up using an app.
But what is IP Telephony? And what are its main benefits? How can this technology help small and medium-sized businesses? In this text, we will talk about how it came about and what its advantages are.
What is VoiP and IP Telephony
The first form of IP telephony was introduced in 1973 to solve a communication problem in aviation simulators, and it was refined over the years until it took the form we know today. Basically, a cheap and stable means of communication was needed, which was made possible through the Internet. At the time, the Internet already existed on military bases, but it only became accessible to the general public decades later.
In the 1990s, the technology began to be used commercially el salvador whatsapp data by companies in the VoIP structure, or Voice over Internet Protocol. But it was only at the turn of the century, with the proliferation of stable and always-connected broadband Internet, that this type of communication gained strength and became popular.
To make it clearer:
IP telephony is the structure of software and devices that use IP and packet routing to forward and establish calls. Its use is similar to conventional telephony, as it can be performed using similar devices.
VoIP is the technology that allows you to make and receive connections using an internet connection. In other words, it is the process of transmitting the call itself, which takes the sender's voice to the recipient of the connection.
This is because this form of telephony depends on the type of Internet connection we have at our disposal today. It works through a process that digitizes the voice into a data packet, which is sent to the recipient via the Internet and is converted back into voice when it reaches its destination. This is why it is called IP telephony, since it uses the Internet Protocol to transmit the call instead of a telephone line. However, for those involved in the call, everything is very similar to a conventional call. In other words: even though it works in a very similar way to the telephony we already know, the calls are made via the Internet, saving costs and ensuring quality, and without changing the company's telephone number.
Top 7 Benefits of IP Telephony:
To work well, IP telephony requires a stable, high-quality Internet connection and the support of equipment and software that guarantee the agility and stability of the service. This investment ends up having a quick return given the numerous advantages that this form of telephony has. This is ideal for small and medium-sized companies that are unable to invest a lot and still have a quick return on the investment made in this technology.
Reduces costs and increases revenue
By implementing VoIP technology and adopting IP telephony, the cost of telephone bills is significantly reduced, since calls are made over the Internet. By signing a contract for this purpose with the provider, plans become considerably cheaper, especially if we take into account that it is no longer necessary to sign up for a plan for long-distance and international calls. This is essential for companies that are currently capitalizing.
Another important point is that calls between two devices with the same IP technology are completely free. Therefore, the investment in installing the technology and equipment pays for itself quickly.
The conventional telephone network consumes 10 minutes of transmission for every 10 minutes of call at a rate of 128 kbp/s. Using this technology, the same call takes up only 3.5 minutes of transmission at 64 kbp/s.
This means teams will be able to make more simultaneous calls and have better transmission quality in each call. On a day-to-day basis, this means cost savings both with conventional calls to customers, suppliers and partners, as well as with travel and travel, since it will not be necessary to hold face-to-face meetings as frequently.
Helps make teams more productive
For companies that are just establishing themselves in the market, investing in innovation also means investing in productivity. With technological facilities, teams become more agile and efficient, carrying out actions with little need for adjustments. The use of software makes the process more visual and organized.
With the advantages of technology that facilitates organization and allows employees to have a clearer workflow, rework is reduced and everyone wins, from the team to the customers.
When we talk about IP Telephony, since it is a technology that allows for multiple integrations with other platforms and applications, it is possible to use various software that facilitates work. This allows teams, even if they are smaller, to produce better and more smoothly.
Use of intelligent software that speeds up work
To perform IP telephony, we use intelligent and powerful software, which reduces waiting time and optimizes communication, as long as it is configured correctly.
Using the software, it is possible to integrate various applications, thus ensuring practicality, as the programs can store conversations, present easy-to-operate visual caller IDs, hold web conferences, among several other features.
This makes it much easier to see who is calling, find a customer's history or resolve problems quickly, as everything will be just a few clicks away. The team becomes much more focused, which is a powerful gain for small and medium-sized companies.
Integration with other important applications for each work environment
With IP telephony configured correctly, other applications can be integrated, making the work of customer service teams easier.
One example is the possibility of integrating the Customer Relationship Management (CRM) tool, which optimizes and expands control over sales processes.
This improves not only customer service, but also integration between different organizational sectors and departments, facilitating the flow of internal and external information.
It is simple to install, regardless of the size of the company
IP telephony can be implemented using specific devices, software or a combination of both. Therefore, companies that choose this investment can take advantage of VoIP technology through devices, adapters and softphones, which allow implementation without high additional costs.
With the self-sufficient IP telephony system, it is possible to configure devices to be faster and more functional, as they automatically search for devices connected to the Internet. Using the telephone's second network output on the computer, the system allows the user to use the Internet on the computer and the IP telephone on the desk with just one network cable. The call is made via the Internet, keeping costs low and taking advantage of the advantages that this technology offers users and customers.
With this simple implementation, it is possible to make teams more productive and reduce repetitive work, in addition to the aforementioned reduction in telephone network costs. It also allows the company to combine the new technology with the computers it already has, taking advantage of existing resources.
Mobility and versatility for teams that need to move
Since the IP phone number does not change, regardless of where you are, you can make and receive calls from anywhere in the world. Since the device is connected to the Internet and the system guarantees the exclusivity of the number, you can use it when traveling and commuting. All you need is a stable network available.
This also means that IP telephony can be implemented not only via softphones and handsets. Mobile phones, computers and tablets become just as suitable tools as conventional ones. This provides convenience for users and keeps teams integrated.
Furthermore, using IP telephony avoids spending on calls while traveling, long distance calls and even international calls without losing contact with customers, suppliers or partners, regardless of where you or your employee is. All this without changing your number.