Step by step to install Google Analytics in the WordPress template
Posted: Thu Feb 20, 2025 5:23 am
Before you begin the installation via the WordPress theme, it is important to note that we will be making changes to the code here.
Therefore, if you do not have deep technical knowledge, we recommend that you speak to your developer to ensure that your website is backed up by a backup .
In this manual process, it is also worth highlighting that you need to use an original WordPress theme, to avoid your tracking code disappearing every time you update your template.
Now, let's get into the tutorial. The first thing you'll need to do is log into your Analytics account and click on the gear at the bottom left of the screen. Next, select " Tracking Information " and then " Tracking Code ".
When you select "Tracking Code", you'll see a page like this:
One of the elements you'll see on this page is the famous tracking code . It's responsible for sending your site's information to Google Analytics.
Copy this code and go back to WordPress, in the editor located within " Appearance ".
Once you enter the editor, paste the code into uganda mobile database the "header.php" file. To access it, just click on the header link, located on the right side:
Did you find the header? Great, we're almost done! Now paste the code you copied from Google Analytics here.
Important: You must paste this script just before the </head> tag .
Finally, click on " Update File " and you're done! From now on, Google Analytics will start reading information from your website.
Installing Google Analytics in WordPress is very easy, right? We hope that with this step-by-step guide you have been able to successfully integrate it and start collecting information from your website.
If you're looking for more tips on how to become an expert in this tool, download our complete Google Analytics ebook !
Therefore, if you do not have deep technical knowledge, we recommend that you speak to your developer to ensure that your website is backed up by a backup .
In this manual process, it is also worth highlighting that you need to use an original WordPress theme, to avoid your tracking code disappearing every time you update your template.
Now, let's get into the tutorial. The first thing you'll need to do is log into your Analytics account and click on the gear at the bottom left of the screen. Next, select " Tracking Information " and then " Tracking Code ".
When you select "Tracking Code", you'll see a page like this:
One of the elements you'll see on this page is the famous tracking code . It's responsible for sending your site's information to Google Analytics.
Copy this code and go back to WordPress, in the editor located within " Appearance ".
Once you enter the editor, paste the code into uganda mobile database the "header.php" file. To access it, just click on the header link, located on the right side:
Did you find the header? Great, we're almost done! Now paste the code you copied from Google Analytics here.
Important: You must paste this script just before the </head> tag .
Finally, click on " Update File " and you're done! From now on, Google Analytics will start reading information from your website.
Installing Google Analytics in WordPress is very easy, right? We hope that with this step-by-step guide you have been able to successfully integrate it and start collecting information from your website.
If you're looking for more tips on how to become an expert in this tool, download our complete Google Analytics ebook !