It doesn't end with publishing content
Posted: Wed Feb 19, 2025 6:54 am
Včeliště Tip: Avoid phrases like "this year", "last year", "last month", etc. If your content is to be evergreen, they have no place in it.
3. Make it a point to differentiate yourself. People will likely find similar content on many other websites. What is your added value? Create articles that your readers would miss if you stopped writing them.
Once you create evergreen content (and this applies to any content in general), devote enough time and energy to promoting it . Show off on social networks, in newsletters and thematic discussions. Since you can promote this content repeatedly , there is again a significant saving of time and money.
Do you publish evergreen articles? If so, what is their added value? We look forward to your comments.After half a year, we met again for another Kafi and marketing, this time in the premises of Impact Hub K10. The guest was Martin Bazala , who is behind the RAYNET project. Martin talked about how important a personal approach is when communicating with clients - in short, finding a common ground. Only then can clients become loyal customers.
The Rays at RAYNET also do a lot of video content, you can find a lot of educational content available for pakistan phone number data free on their website . How did you start filming videos and what was the result like when you entrusted the work to a professional studio?
We also talked about e-mailing - Martin pointed out the common tone for the entire company and how a human approach will make it easier to establish contact, unlike "standard" e-mails.
Finally, Martin showed how RAYNET works with a marketing funnel , which helps them decide how much to invest in online advertising.
3. Make it a point to differentiate yourself. People will likely find similar content on many other websites. What is your added value? Create articles that your readers would miss if you stopped writing them.
Once you create evergreen content (and this applies to any content in general), devote enough time and energy to promoting it . Show off on social networks, in newsletters and thematic discussions. Since you can promote this content repeatedly , there is again a significant saving of time and money.
Do you publish evergreen articles? If so, what is their added value? We look forward to your comments.After half a year, we met again for another Kafi and marketing, this time in the premises of Impact Hub K10. The guest was Martin Bazala , who is behind the RAYNET project. Martin talked about how important a personal approach is when communicating with clients - in short, finding a common ground. Only then can clients become loyal customers.
The Rays at RAYNET also do a lot of video content, you can find a lot of educational content available for pakistan phone number data free on their website . How did you start filming videos and what was the result like when you entrusted the work to a professional studio?
We also talked about e-mailing - Martin pointed out the common tone for the entire company and how a human approach will make it easier to establish contact, unlike "standard" e-mails.
Finally, Martin showed how RAYNET works with a marketing funnel , which helps them decide how much to invest in online advertising.