Read also: How does artificial intelligence

[sharminakter]

appear in Google Ads advertising?

Utilizing the MRACE® model in advertising in changing global conditions creates a solid foundation for marketing
Changes in digital marketing are becoming more common, so it is important to be able to adapt to the ever-changing world. So how can you flexibly take into account the changing world of technology, innovation, artificial intelligence and changes in consumer behavior in advertising?

Strategic thinking and the MRACE® model are key to this. They provide a working foundation to support your advertising and help you achieve better results in changing conditions, amidst high inflation, artificial intelligence and market trends.

The Reach phase requires you to consider the impact of price fluctuations and look at market trends related to price increases and consumer behavior. During times of inflation, consumers may be looking for macedonia phone data value and offers. Effective targeting and personalization with AI will help you reach the right audience and offer them tailored solutions.

Completely unaware : does not recognize their problem or the consequences that result from it
Problem-aware : recognizes their problem, but does not know how to solve it
Outcome-conscious : knows the desired outcome, but not how to achieve it
Product-aware : knows your product, but not who to buy it from
Fully aware : knows about your product and wants to buy it from you
Levels of awareness can also be divided according to the customer's willingness to buy, from the icy cold of completely unaware to the fiery hot of fully aware.



With search engine optimization, you always reach out to your customers at the right time.

When you create content for your website for each level of awareness of your customer, you can meet the need when your customer is looking for information. Without advertising and without direct costs.