Why and how to make internal videos

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When we talk about videos for companies, many people think of the end customer as the target audience. However, videos are also an extremely valuable resource for communicating with employees and collaborators.

The use of videos for internal communication has several advantages, such as:

– Talk to a much larger number of internal and external employees

– Reduced costs of organizing an event to bring the team together for a face-to-face presentation

– Optimizes employees’ time by not having to travel

– Ensure that the message, content and language will be transmitted correctly and to everyone in the same way

– Content can be made available and viewed and reviewed multiple times by employees

Now that you've seen how internal videos are an excellent choice for your business, check out some suggestions for topics you can cover using this format:

News and changes

Especially in times of home office, it is essential to keep bosnia and herzegovina phone number data employees up to date with news and changes in the company. Has the company recently hired new teams? Is there a new pricing policy? Are new products and services part of the scope? All of this can be presented in video format in a quick, practical and concise way.

Purpose and values

To have a united team working towards the company's greater goal, it is necessary to create connections and generate affinity. There is nothing better than a video to show employees who the brand is, how it thinks and operates, and what its main values ​​and purposes are, as well as its role in the world.

Team Motivation — “How To Guide”. The basis of every successful project… | by PM Blog | Medium

Training and safety

Training staff and presenting safety procedures is done more quickly, conveniently and efficiently with videos. In addition to being able to explore the details in more detail and be sure that all the crucial steps are covered, the video is available for employees to watch whenever they feel the need.

Interested? Check out some tips on how to make training and safety videos .

Audience impression

There is nothing more rewarding for an employee than seeing their work making a difference in people's lives. That's why videos that show customers' satisfaction when using your product or service can go a long way toward boosting your team's self-esteem.