One of these possibilities has been, until now, the large consultancies, which are often only available to multinationals. But another possibility, which is also available to SMEs and start-ups and ends up finding much more satisfactory solutions for the end client, is to do it with a strategic design studio.
The fundamental difference is that instead of a report with lots iran phone number data of numbers that are impossible to put into action, you will have an action plan that is born from focusing on the user, getting to know them and empathizing with them, which will allow us to act faster than the competition, and do so in a sustainable and profitable way.
1 What is digital transformation?
2 Is it necessary for any business?
3 Why do it with a strategic design studio?
4 What role does a designer play in digital transformation?
5 So, do I need a digital transformation consultancy?
6 I already do email marketing, am I not digitalized?
7 What advantages will I gain from digital transformation?
8 Industrial companies are the most behind
What is digital transformation?
It is about harnessing the potential of technology to meet people's needs and achieve business objectives.
So, it's much more than just buying a CRM or incorporating new software.
Is it necessary for any business?
This was already the case before 2020, but with the crisis caused by Covid-19, the world has changed even more, accelerating the digitalisation process and leaving those who cannot adapt out of the game.
If you haven't started digitizing your company, you're already late.
It is often thought that digital transformation is something reserved only for a few.
But any organization or business of any size needs to satisfy its customers, and do so faster than the competition, in a sustainable and feasible way.
Furthermore, it should be an integral part of any company, regardless of the sector.
Why do it with a strategic design studio?
A design studio is able to address the digitalization of organizations and companies of all sizes: SMEs, start-ups or multinationals.
Design is not just “aesthetics”; it is a mix of different disciplines that allow us to understand the problems people face, prototype solutions and materialize them in innovative products or services.
The methodology that combines tools from engineering, economics, humanities and social sciences to encourage anyone to think like a designer is called “design thinking” , and you may have heard of it because it has changed the way companies make smarter business decisions, allowing them to increase sales and boost profitability.
Therefore, focusing on the user to apply the design phases (Search for answers – Generate ideas – Prototype solutions – Implement and scale) is the best way to face the digital transformation of your company, deeply redesign the way in which value is delivered to users, and take advantage of technology as a transformative force for business change.
