Video hosting company Wistia found that adding video to their pages more than doubled the average time spent on page .
Adding videos doubled average time on page
We have also noticed that embedding videos decreases bounce rate and increases time on page.
In fact, we recently analyzed the difference db center whatsapp number in bounce rate of pages with and without embedded videos.
The data shows that pages with videos have a significantly lower bounce rate (11%) than those without videos.
Also, keep in mind that these videos do not have to be yours.
You can embed ANY video from YouTube that makes sense for your page.
2. Distribute "bridge words" along the page
Bridge words are one of the best ways to reduce the bounce rate of your landing pages and blog posts.
Here's how they work.
First, find a section of your page that isn't very compelling. I call these areas "Dead Zones . "
Almost all pages on the internet have these little "dead zones" where users get bored and leave.
The second step is to add a “bridge” sentence that stands out and holds attention.
Here's an example from one of my pages:
Bucket Brigade phrase
See how it works?
The word “Indeed:” prompts the reader to discover what I will reveal in the next line.
If you add a handful of these words to your content, you will encourage people to read all the way through each of your pages, significantly reducing your bounce rate .
Here are some more examples of bridge words you can try:
Check it out here.
The question is.
In other words.
This got me thinking that.
And the following statistic confirms it.
Here's an example.
A quick story.
How to Improve Your Bounce Rate
-
- Posts: 24
- Joined: Sun Dec 15, 2024 5:25 am