Black-friday.global launched its most recent survey and it points out which are the best products to sell this Black Friday. In this post we will share with you the products that will have the greatest chance of selling in different regions around the world. Because even though you may not think so, Black Friday and Cyber Monday are an opportunity for the entire planet, not just for the United States.
The best products to sell in the United States
The survey notes that “among Americans gambling data indonesia who are going to take part in the Black Friday frenzy, 45 percent already know what to buy. As for the number of items purchased, Americans will buy 4 on average. Statistics from previous years indicate that the most popular product categories among Black Friday shoppers in the United States are clothing, footwear, electronics, home and garden, and appliances .”
Americans plan to engage in both online and brick-and-mortar sales. Those who choose more than one channel are ready to spend around $485. In other countries, shoppers have a smaller budget in mind, such as Germans ($238), Singaporeans ($174) or Hong Kongers ($83). Consumers who, like Americans, declare spending record amounts come from Canada ($430), the United Kingdom ($397), Ireland ($339) and the United Arab Emirates ($291).
So if your business, SME or startup is focused on any of these areas, it is a great opportunity to boost your sales. As we have already told you, using a marketing strategy that allows you to create intrigue, reveal your offers, show your products and use all the digital channels you have.
The best products to sell in the United States
Best products to sell in Europe
As we said before, Black Friday is not just an e-commerce event that takes place in the United States, but it crosses those borders and the entire world takes advantage of this great opportunity.
The best products to sell on Black Friday for Spaniards will be: clothing, shoes, electronics, books, cosmetics and perfumes. According to the survey, “46% of Spaniards already know what they are going to buy. As for quantity, they are considering buying an average of 3.8 products.”
What does the survey reveal according to expenditure?
The Spanish community does not plan to miss the seasonal sales, so the projection is to spend money both in physical and virtual stores. For this, they are willing to spend an average of €210.
However, consumers in other countries have a smaller budget. In Brazil they would be willing to spend €72, in Russia €120 and in Turkey €71. In contrast, Americans (€429), Canadians (€381), Britons (€351), Irish (€300) and Emiratis (€257) are ready to spend the house out of the window.
Without a doubt, one of the most profitable opportunities to take advantage of and sell more, that is to say that you should already be working on developing the strategy with which you will increase the sales of your business or that company for which you do marketing, because as we have already said before, the competition will be fierce, but the opportunities will be immense.
More data
There is no doubt that fashion is the most important category around the world during Black Friday and Cyber Monday, with endless sales and offers in this area. However, in countries such as Brazil, Switzerland, India, Malaysia and Romania, consumers prefer to get the latest in technology.
All over the world, widely recognised fashion products take the lead during this season of sales, however, according to the Black-friday.global survey «in some countries such as Brazil, Switzerland, India, Malaysia or Romania, electronics take precedence in shopping carts».
80% of bargain hunters will choose online and offline sales.
The average American will spend more than $500 during Black Friday sales, looking at clothing, electronics and shoes.
