But first we will make a brief description of SEO and SEM , as well as their main differences, and then we will delve into their best practices, as we have already said.
What is SEO?
Its literal meaning translates to Search Engine Optimization, which is thailand telemarketing basically strategies used to make an online store, a website, a blog, or any content created online appear in the first results of searches on search engines like Google.
How is SEO different from SEM?
Its acronym stands for Search Engine Marketing, which generally consists of the same purpose as SEO focused specifically on marketing topics, and differs, among other reasons, in that SEM is based on short-term strategies while SEO is aimed more at the medium to long term; it can be a good strategy then, to use both at the same time if you are looking to have a greater impact.
seo
Top 6 SEO and SEM practices:
Create original and evergreen content
It is always important and well-known when writing articles to focus on the quality of the content because search engines prefer detail and originality, so try not to write just by mechanically adding keywords.
Remember to write with the intention that your article will last over time, even if the content has to be updated, something known as evergreen, since it can help you greatly to increase the recurring flow of visitors.
2. 1 or 2 Key Phrases
Remember that SEO specialists recognize the difference between keywords such as “SEO article” and key phrases such as “optimize a blog article for SEO”; this concentrates the search on a specific solution that search engines commonly locate in a better way and in a better position, you can use tools such as Ubersuggest, Google's keyword planner and Ahrefs Keyword Explorer, although the latter is paid.
3. Include keywords strategically in your content
Not only do you need to add keywords to your articles, but it is important that they are strategically placed in certain fields of the text, such as:The positioning of a website is and will probably be for a long time one of the most important processes, even elevated to the level of a discipline in constant evolution, therefore requiring a lot of practice and time to master its best techniques or practices, however, here at The Cloud Group we have prepared a small list of essential fundamentals that every Blogger should apply and that will help you a lot if you want to position your site in the first places of the searches.
But first we will make a brief description of SEO and SEM , as well as their main differences, and then we will delve into their best practices, as we have already said.
What is SEO?
Its literal meaning translates to Search Engine Optimization, which is basically strategies used to make an online store, a website, a blog, or any content created online appear in the first results of searches on search engines like Google.
How is SEO different from SEM?
Its acronym stands for Search Engine Marketing, which generally consists of the same purpose as SEO focused specifically on marketing topics, and differs, among other reasons, in that SEM is based on short-term strategies while SEO is aimed more at the medium to long term; it can be a good strategy then, to use both at the same time if you are looking to have a greater impact.
seo
Top 6 SEO and SEM practices:
Create original and evergreen content
It is always important and well-known when writing articles to focus on the quality of the content because search engines prefer detail and originality, so try not to write just by mechanically adding keywords.
Remember to write with the intention that your article will last over time, even if the content has to be updated, something known as evergreen, since it can help you greatly to increase the recurring flow of visitors.
2. 1 or 2 Key Phrases
Remember that SEO specialists recognize the difference between keywords such as “SEO article” and key phrases such as “optimize a blog article for SEO”; this concentrates the search on a specific solution that search engines commonly locate in a better way and in a better position, you can use tools such as Ubersuggest, Google's keyword planner and Ahrefs Keyword Explorer, although the latter is paid.
3. Include keywords strategically in your content
Not only do you need to add keywords to your articles, but it is important that they are strategically placed in certain fields of the text, such as:
