Customer-centric selling

[zihadhasan01827]

One of the most dynamic techniques, suitable for teams of all sizes and segments, Spin Selling consists of showing the situation, the problem, the implication of that problem in the customer's life and, finally, the need for the product.

Customer-centric selling
Salespeople become experts on customer needs . Suitable for long-cycle B2B companies.

Conceptual sale
Perfect for complex sales, it works by selling the concept of the solution, not specific features of the product.

Instant sale
SNAP Selling is designed to speed up the sales process, it is best suited for simple sales and does not work as well for complex sales.

Sales vs Marketing: the importance of harmony between both teams
If your Marketing and Sales teams are working separately today , it's time for a change. The market is full of companies that lose money because these two teams work more like rivals than allies.

Uniting the sectors through Ventarketing is the ideal solution to achieve the best results, since everyone works towards the same final objective.

See how Sales and Marketing can, and should, work together to make every step of the business process work.

Pre-sales
During the lead generation and qualification phase, also known as pre-sale, the Marketing team plays an important role in creating relevant content tailored to each stage of the funnel.

In addition, the Marketing team also maintains a relationship with the public on social media and email and does a good job in the medium and long term with SEO techniques.

Here, the sales team is essential to guide the entire communication strategy, in order to ensure that all this effort is successful in attracting the right people.

After sales
In after-sales, the mission of the sales team is to keep the relationship active, to retain customers and turn them not only into repeat buyers, but also into brand advocates .

So where does the marketing team fit into all this? It’s time to help create specific actions that keep the customer engaged, as well as create personalized content to maintain strong after-sales service.

This shows that Vendarketing is the ideal working model, from the customer acquisition stage to after-sales, and each team has strategic roles throughout the entire process.

Sales goals
A goal is each objective that your company intends to achieve; it is impossible to grow without establishing clear and achievable sales goals .

Another extreme would be setting goals that are too generic or surreal. With this in mind, stay focused when defining your goals and always take into account the opinion of the people who will make these goals a reality.

A good goal needs a deadline and an hong kong phone number list action plan. Otherwise, it's just a dream that will always be far away.

But how to set good goals? One effective method is to follow the SMART method:

Specific: Goals should be specific to what you want to work on. Goals that are too general only distract your attention.
Measurable: Can you measure what you plan to achieve? If not, change your goal to something you can measure.
Achievable: There's no point in creating impossible goals by just saying "think big." Choose goals that are achievable.
Relevant: Your goals should make a difference in the business, goals that are too modest are a waste of potential (and profits).
Time / Tiempo: of a certain duration, you need a defined deadline, otherwise you will never achieve the objectives.