Offering exclusive and/or time-limited promo codes is a great way to drive customers to your website. But if that code doesn’t work when the customer wants to use it at checkout, they’re likely to abandon their cart. Before sending promo codes and offers, please check that: There are no spelling mistakes. The code has not expired. The code is not too long or too complicated (which could lead your customer to enter it by mistake without realizing it).
If your website collects data on failed coupon code entries, you can quickly detect the problem. Automatically link this data to your SMS platform and set it up to automatically send new coupon codes to these customers. Tip: If your customer narrowly misses the deadline for their promo code and it expires, and you are able to track this data in your SMS platform, why not send them an extension? Here is an example of what you could say: We noticed you are trying to use an expired discount code. We would like to extend our special offer for you. Use code EXTEND23 at checkout! Hurry! Offer ends on [DATE]. 4. Reduce distractions Scrolling is a pastime for many, so it's completely normal for a customer to abandon their cart when they have something more important to do, or even just when they're tired and going to bed.
Use SMS to gently remind customers who left items in their cart without checking out. While some may have simply changed their minds, others may have simply forgotten. There may even be a few customers who genuinely believe they’ve completed the checkout process, but they haven’t. So don’t overlook the power of an SMS reminder. Combined with an email reminder, it can colombia phone number data be the element that convinces your customer to complete their purchase. Tip: Send your reminder SMS at the right time. If you know that customers can be distracted at certain times of the day, avoid those times and choose a time when you know you will have their full (or near) attention. Also, try to send your reminders within 24 hours so that your customer doesn’t completely forget about their purchase or find it elsewhere. 5. Keep customers coming back even if they've found another solution Typically, consumers like to shop around to find the best deal or product/service that meets their needs.
This is another common reason for cart abandonment. Your consumers may find a cheaper alternative or what they feel is more suitable for their needs. If it’s the price that caused your customer to abandon their cart, why not use SMS to send a special discount code or voucher. This could be what seals the deal, especially if the consumer is still shopping.
- Board index
- All times are UTC
- Delete cookies
- Contact us