Creating gdpr compliant emails is easy with emailchef

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shuklamojumder093
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Joined: Wed Dec 04, 2024 3:32 am

Creating gdpr compliant emails is easy with emailchef

Post by shuklamojumder093 »

In this post we have explained how GDPR represents an opportunity , not an obstacle, for people engaged in email marketing.

Now let's take a look at how Emailchef enables you to comply with GDPR requirements . You'll notice that it's very easy. You'll soon be able to create an automated process to grow your contacts in a truly functional way.

The entire process requires three steps:

Prepare the registration form for new users;
Compose an introductory message to send to your current email address list (optional);
Enter CAN-Spam information in the emails you send to registered contacts. This element also contains the unsubscribe link .
1 – The registration form
Your registration form will allow you to get new chief vp operations email lists users in compliance with GDPR. It is mandatory.

Check out this tutorial . It will guide you step by step through creating a signup form in Emailchef.

Image

As you can see, it is sufficient to ask new users for basic information (first name, last name, etc.). You will also need the user to check the box to confirm their permission for you to use their information to send emails. Add a link to your terms of use in which you clearly explain what you do with the information obtained.

The form is your key to your readers' inbox . You can place it on any page of your website, create a pop-up, or post it on Facebook.

2 – The Presentation Email
This second step of our guide is optional.

When you start a new business, you probably already have a list of email addresses to which you want to send your news. You should not leave this information behind.

To comply with GDPR , however, you should write a message to all email addresses and introduce yourself . Explain why they will find it interesting . Explain what they can get from you. Describe any news or promotions they can expect. Encourage your contacts to share their personal information with you.

The end of the explanation, you can enter the registration form with the permission box mentioned above. Not everyone will give you consent, but those who do will find themselves on the path to becoming loyal users.

3 – Insert the CAN-Spam and the Unsubscribe Link
When you are working in the Emailchef editor , you need the element named “CAN-Spam Act.” Drag it into your email, and you will have done almost everything you need to be GDPR compliant.

The inclusion of the “CAN-Spam act” is the only action required within the Emailchef editor. Without it, you will not be able to send any emails.

editor can spam

This element is your company's business card . It defines your most important information, achieving clear communication with your readers.

The words you see in brackets cannot be replaced manually . This operation will be performed by Emailchef, inserting the information associated with the verified email address from which you send. This is an example of how it would look in a real email.

editor-can-spam ENG filled

How does the cancellation link work?

You can find this link inside the CAN-Spam item . If you filter the blocks by selecting the “ Footer ” item, you will notice that some blocks allow you to insert the CAN-Spam.

CAN-Spam ESP element

You are now ready to do email marketing!
We remind you that Emailchef offers a very efficient support service and can answer your questions. Our experts also offer a strategic consulting service that can help you achieve your goals .
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