This is an emerging environmental industry where China is opening its environmental protection industries to overseas investors and expects the sector to grow at an annual rate of 14-17% in the following years. The mistrust over water safety boosts the bottled water market 7,500 rotten pig carcasses were found floating in the Huangpu River.
As the river supplies 80% of tap water to Shanghai, you can imagine in what state people and mass media were at that time… Although the authorities have guaranteed the quality of the city’s drinking water, residents have remained concerned about water safety, and many of them have stopped drinking tap water and are buying bottled water instead. The fast growth in this market is because of the mistrust over water safety. The country only has about 6.5% of the planet’s renewable water resources to sustain one-fifth of the world’s population.
Chinese chose to drink boiled tap water or bottled water instead of paraguay mobile phone numbers database using a home water filtration system. In 2013, China surpassed America, becoming the world’s biggest bottled water market by volume. According to China Daily, the market has steadily grown in the years from 2010 to 2015, from 19 billion to 37 billion liters of bottled water. It is expected to reach US$76.2 billion by the year 2027. China is the world’s biggest bottled water market in terms of increasing.
The three leaders of the water market in China Kang Shi Fu Kangshifu Water respects the national drinking water hygiene standard (GB5749). It was part of the Chinese beverage industry’s top 20 in the 30th year after the reform and opening-up policy. In 2008, the company was named China’s Beverage Industry Water Saving Outstanding Enterprise. Kangshifu is also well-known for its food products in China.
Nong Fu Spring Nongfu Spring Co. Ltd., formerly known as “Zhejiang Thousand Island Lake Yangshengtang Drinking Water Co., Ltd.”, is headquartered in Hangzhou, Zhejiang Province, holding a company of Yangshengtang. It was founded on September 26, 1996. The company is a drinking water production company in mainland China with eight high-quality water source bases. Nongfu Shanquan has recently made a great marketing campaign, sponsoring some popular web shows such as “the rap of China”.
An online poster featuring “Nongfu Spring Purified Water” has sparked considerable attention by showcasing a significant shift in Nongfu Spring’s packaging—from its classic red to a new green design, with a bottle size of 550ml. The poster highlights that the water is sourced from multiple pristine locations, including Qiandao Lake and Danjiangkou Dam, among a total of ten sources. Despite its online buzz, this new product line has not yet hit the shelves of major e-commerce sites or brick-and-mortar stores.
Chinese chose to drink boiled tap water or bottled water instead of using a home water filtration system
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